No doubt once Concordia passengers get over the nightmares of hanging off the side of a sinking ship in the middle of the night, they will be calling their lawyers. But not to worry, Pumpkins, Carnival Corp. has staved off the onslaught with a brilliant strategy.
Carnival is giving Concordia passengers a 30% discount for future Costa cruises. Whew! Just under the wire. Thank goodness we in travel can always count on a discount to right a wrong. Notice they did not nickel and dime the situation with 15% or 20%. These are savvy people, Pumpkins. Under the extreme circumstances, they sharpened the offer right out of the gate.
Now, some of those passengers might be thinking: let’s see, you almost kill me, drown my belongings - including passport and credit cards - not to mention inconvenience my holiday a smidge, and in compensation you are incentivizing me to buy your product. Again. Really?!
Those kinds of people obviously don’t get it. Carnival Corp. has years of experience and they say the discount will help increase a sense of loyalty to the Costa brand. Consumers are a bit naïve when it comes to travel stuff, Pumpkins.
