MSC Cruises has announced a partnership with TimeVallée whereby the two Geneva-based companies will open Swiss watch brand stores on MSC ships.
Launching this NOV, the TimeVallée concept will be featured on MSC Seascape. The onboard store will have watches from over 30 brands, while the look, feel and service level of the space will replicate that of other TimeVallée shops on land.
Brandon Briggs, MSC Cruises SVP Onboard Revenues, shared: “The beauty of luxury shopping at sea is that cruise guests have plenty of time on board. Since cruises are most often at least seven days long, guests have the ability to return throughout the cruise, revisiting their desired purchases and savouring the luxury experience.
As we evolve our ships, we have understood the importance of evolving our retail spaces along with them; creating larger retail spaces that are more tailored to customer needs, which is why TimeVallée’s multi-brand, but in-depth approach was a perfect fit for our guest experience.”
Michael Guenoun, CEO of TimeVallée International, added: “We are delighted to partner with MSC to open TimeVallée at sea for the first time.”
The Naming Ceremony for MSC Seascape will take place in New York City, in a 07DEC 2022 event.
The new ship will offer two different seven-night itineraries, stopping at Ocean Cay MSC Marine Reserve and Nassau in The Bahamas, San Juan in Puerto Rico and Puerto Plata in the Dominican Republic, or calling at Ocean Cay MSC Marine Reserve, Cozumel in Mexico, George Town in the Cayman Islands and Ocho Rios in Jamaica.
For more details, please visit MSC Seascape
