Travel leaders at the World Travel Market discussed post-pandemic trends, highlighting an 85% increase in business travel from small to medium businesses and the growing "bleisure" trend.
The increase highlights a significant shift in business travel, where a vast majority is now initiated by small to medium-sized enterprises (SMEs). This reflects a notable departure from the traditional dominance of large corporations in the business travel sector.
In a “bleisure trip,” individuals travelling for work take the opportunity to extend their stay or add leisure components to their itinerary, allowing them to explore and enjoy the destination beyond their business obligations. This trend has gained popularity as flexible working arrangements and remote work options have become more common.
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