The Antigua and Barbuda Tourism Authority have released new consumer-facing advertisements as part of the next phase of their 'Your Space In The Sun' campaign.
From JUL through SEP 2021, consumers throughout Canada, the U.S., and the U.K. will see these new, omni-channel ads in OOH (out of home venues), on radio, in print, online media, and even with social media influencers.
The new ads build on the 'Your Space In The Sun," campaign which launched in JUL 2020. New videos feature imagery of the region to entice travellers to visit all that Antigua and Barbuda have to offer.
The 'Your Space In The Sun" campaign follows eased COVID-19 travel restrictions in the U.S. and the U.K., both of which have opened travel to Antigua and Barbuda. More advertisements will roll out for countries as they open tourism to the destination.
“We have seen a rapid increase in demand for Antigua and Barbuda from these regions and expect to have a busy summer season. Our focus now is to build on this momentum with enhanced marketing activity that will take us through to the Fall”, said CEO of the Antigua and Barbuda Tourism Authority, Colin C. James.
