While travel planning has become more complicated due to the pandemic and ever-changing health protocols, the travel advisor is here to make planning a lot more simple. “Whether it’s a flight cancellation, problems at a hotel, or unexpected illness, a travel professional can quickly jump in and assess the situation and then navigate all the roadblocks to find a solution,” says David Harris, CEO of Ensemble Travel Group, and, previously, a second-generation travel agency owner. “That has never been more apparent than during the pandemic.” While travel portals such as Tripadvisor, Booking.com, and Expedia Group have exploded within the past decade, Barron’s highlights that websites and apps cannot replace an individual offering personalized advice. As such, travel agencies have found themselves well-positioned for recovery in 2021. “After enduring the most brutal year in the 20-plus since I started the business, I’ve seen a staggering rebound in the last six months,” says Casey Halloran, co-founder, and CEO of Costa Rican Luxury Vacations, a company designing high-end, custom trips to Costa Rica, Panama, and Nicaragua. “Now that traveling has new barriers, ever-changing rules, and mild anxiety attached, agents are able to add even more value to travelers.”
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