Oceania Cruises recently set an all-time single day booking record that surpassed the most recent record by nearly 60%. The new record was driven by the introduction of its newest ship, Vista, with itineraries for just the first half of 2023.
Vista is slated to debut in APR 2023. Voyages opened for sale on 15SEP at 9:00 a.m. eastern and by 10:30 a.m., the number of bookings had surpassed the company's previous record, which was set in MAR 2021. Oceania notes that record had been driven by a full season of sailings across six ships.
"The tremendous wave of bookings we saw on the day we opened sales for Vista underscores the extraordinary demand for our acclaimed small ship, destination focused vacations," stated Bob Binder, President and CEO of Oceania Cruises.
Oceania Cruises' inaugural season of the Vista available for sale included 18 voyages, spanning from APR to NOV 2023. Itineraries range from 10- to 24-days in length with fares from USD $5,299 per guest to USD $32,199 per guest.
"We are seeing exceptional demand from both our loyal Oceania Club repeaters and new-to-brand guests who are attracted to Vista's new restaurants and culinary concepts, residentially-styled staterooms and suites, and unique itineraries that present the destinations from a new perspective," stated Bob Binder, President & CEO of Oceania Cruises.
The cruise line notes that all of the bookings for 2023 are new cash bookings with absolutely no dilution from Future Cruise Credits issued for cancelled cruises in 2020 or 2021. Virtually all of the Owner's, Oceania, and Vista suites along with the newly introduced solo concierge veranda staterooms are sold out for the inaugural season. Nearly half of the available inventory of Vista's inaugural season was sold in one day with 30% of all bookings coming from new to brand guests. The most in-demand destinations were the British Isles and Canada, the Mediterranean, Holy Lands, and Panama Canal.
For more information on Oceania Cruises, visit its web site.
