Norwegian Cruise Line has announced well-known Princess Cruises exec John Chernesky will become NCL's Senior Vice President of Sales for North America.
He replaces Todd Hamilton, who steps into a new strategic role, Senior Vice President of New Ventures, at Norwegian Cruise Line Holdings Ltd. (NCLH), the parent company for the Norwegian Cruise Line, Oceania Cruises and Regent Seven Seas Cruises.
Chernesky will be responsible for the Brand’s overall trade sales strategy across U.S. and Canada, under the leadership of newly appointed NCL President David Herrera.
“We are thrilled to welcome John to the NCL family and to infuse his dynamic energy into our business,” said Herrera. “His reputation of taking an innovative approach to fostering and strengthening relationships with travel partners equally aligns to our Partners First philosophy, and we look forward to him continuing our legacy of commitment to this community which is critical to our overall success.”
Committment to the Trade
"Norwegian Cruise Line has a history of delivering exceptional experiences and putting partners first," said Chernesky. "I am a huge advocate for the trade community and am continuously inspired by the passion they bring to what they do. I am thrilled to be back in the game and to do it alongside the incredible and passionate team at NCL."
In his new role, NCL says that Chernesky will reinforce NCL’s legacy Partners First philosophy of investing in and supporting the travel partner community through educational tools, marketing support and access to programs and opportunities that empower travel advisors to maximize their earning potential.
The announcement points out that last year, NCL became the first major contemporary cruise company to pay commission on non-commissionable fares, and says the program was well received with an "outstanding number of advisors submitting their marketing plans, demonstrating their commitment to NCL and driving sales." In addition, NCL recently updated its commission tier structure offering advisors the opportunity to advance commission tiers more quickly based on net bookings or booked revenue.
For more information about NCL, please visit www.ncl.com.
