
Hapag-Lloyd Cruises has named its new national sales manager for North America.
In her new role, KAI's Edith Beaudoin will advise Hapag-Lloyd Cruises on "a strategic and operational level" to further the company's presence in North America.
With her expertise, Beaudoin will lead efforts to strengthen relationships with travel advisors and industry professionals.
"We are delighted to have Edith Beaudoin on board, representing Hapag-Lloyd Cruises within KAI's team," said David Kartagener, KAI's president.
"Her wealth of experience and proven track record will be instrumental in expanding our reach in North America."
Her experience includes trade marketing with Scenic Group, director of sales with Aurora Expeditions, marketing consulting with Cuso International, and inside sales with Rocky Mountaineer.

Beaudoin shared her excitement for the new role on LinkedIn: "Thank you to the KAI and Hapag-Lloyd teams for their warm welcome, I am really excited to be back supporting the travel community in North America with such a refined brand, ships and offerings!"
Hapag-Lloyd Cruises is a small-ship luxury and expedition brand with a fleet of five ships in the German-speaking region.
"Every voyage aboard MS EUROPA 2 and HANSEATIC inspiration is enhanced by the dedicated presence of international guest relations managers, serving as an additional point of contact. The entirety of our onboard offerings is seamlessly accessible in English," says Elvir Johic, director of sales at Hapag-Lloyd Cruises.
"We have observed a fond affinity among North American guests for our vessels and are happily extending our warm welcome to an even greater number of visitors from Canada and the United States."
More information on Hapag-Lloyd Cruises' destinations and itineraries can be found at www.hl-cruises.com.