The parent company of TRAVELSAVERS AND TRAVELSAVERS Canada marked its half-century along with 800 attendees of Travel Market 2022 at Resorts World Las Vegas from 27-30OCT.
American Marketing Group's 2022 conference theme was "Stronger, Bolder, Brighter," and affiliates from Canada and the U.S., preferred suppliers and AMG staff had the opportunity for learning, networking, brainstorming, planning and celebrating.
“There is so much to celebrate with our 50th anniversary but it goes beyond that,” said Nicole Mazza, Chief Marketing Officer. “Together with our advisors and partners, we’ve accomplished so much over the years. Our philosophy is firmly anchored by our family culture – the foundation comprised of the shared values, competencies and the spirit of our team. What Rick Mazza started 50 years ago serving the travel agency community has continued to grow thanks to innovation, creativity, service, technology and our people, which has contributed to our success and will pilot us for the next 50 years.”
"Robust" Future of Travel
AMG says projections are "robust" for all travel types with year-over-year growth for Insurance at 63 per cent, hotel revenue at 40 per cent and room nights at 24 per cent, cruise sales at 29 per cent, land at 24 per cent, cruise group sales at 15 per cent and suite sales are also on the rise. Land travel has seen the largest increase with Europe and domestic destinations trending the highest with 50 per cent plus growth.
New preferred partners were announced, including Explora Journeys and Quark Expeditions for cruise; Exoticca and Adventure World Travel for touring; Emirates, ITA Airways and L Compagnie for airlines; and global luxury transportation company MHS Worldwide as well as global shore excursions operator Venture Ashore, among other new additions.
“We thank all of our preferred partners, many of whom have been with us from the start, for their support, partnership and friendship. As evidenced by our optimistic forward trend, our affiliates continue to support them appreciating their exclusive offers, compensation and level of service,” said Mazza.
New Canadian Appointments
The staff has also grown with several key appointments.
In Canada, Jane Clementino joined this year as TRAVELSAVERS Canada Senior Vice President and General Manager, Marylene Lupien as Director Business Development plus Monique Lalonde, Director Strategic Partnership in Canada.
U.S. new hires include Kelly Koehler, Business Analyst for NEST, Maureen Bourcy, Business Analyst for NEST Plus, and Mary Kaye Zanatta, Supplier Relations Director.
Affiliate Growth
"Despite world events and economic uncertainty, travel sentiment is strong pointing to a brighter future," said AMG. Affiliates of TRAVELSAVERS Canada and the U.S., and NEST have brought in new agencies representing USD $480 million in preferred supplier sales to date in 2022 with "many others" in for consideration.
“The vibe at Travel Market was one of great optimism as we celebrated the resiliency of this great industry. Together with our preferred partners, advisors and team, we toasted to our great accomplishments together over the past 52 years and are excited for the bright future ahead,” declared Kathryn Mazza-Burney, Chief Sales Officer.
