MSC Cruises has become the Official Cruise Partner of Formula 1 in a multi-year partnership, which began on 20MAR at Formula 1's 2022 Bahrain Grand Prix.
MSC Cruises and Formula 1 are collaborating to bring some of MSC’s ships port-side during select Grand Prix weekends, which is intended to complement the experience of Formula 1 and drive global visibility for its brand. The two companies will also continue to drive toward sustainable change through their respective commitments to becoming Net-Zero Carbon and development of environmental technologies and solutions.
“There is a strong shared ambition between us and F1 as we are both committed to investing in research to accelerate the development and adoption of next-generation technologies – both maritime and environmental in our case – to build the future of our industries in a sustainable way. We are both working to continuously improve environmental performance with a clear vision to build a lasting legacy for future generations. We are looking forward to developing our relationship together as this exciting season unfolds,” said Pierfrancesco Vago, MSC Cruises’ Executive Chairman.
“We are thrilled to announce MSC Cruises as a new Global Partner of Formula 1, bringing together two truly global brands. It is a perfect partnership with both of us focused on delivering the best experience for our fans and customers globally and combining entertainment, luxury, and service. We are both committed to sustainable solutions, and MSC’s insight and expertise perfectly complement our global offering and will continue to enhance our brand,” said Stefano Domenicali, President & CEO of Formula 1.
For more information, visit the respective web sites of MSC Cruises and Formula 1.
