Oceania Cruises announced the debut of Oceania Insider Connect, a trade solution powered by Approach Guides to boost the sales and marketing efforts of its travel advisor partners.
“As we gear up for further growth with the addition of our eighth ship, Allura, launching next summer, this tool will support our travel partners and our mutual success. Our travel advisor partners are busier than ever and Oceania Insider Connect is precisely the type of innovative technology that will make it easy and efficient to grow their business,” said Nikki F. Upshaw, SVP of Global Sales at Oceania Cruises.
“With Oceania Insider Connect, our advisors will be able to share the Oceania Cruises experience, boost their engagement and build enduring guest relationships – all with less work and this free, turnkey tool.”
Oceania Insider Connect offers instantly co-brandable marketing pages to showcase Oceania Cruises’ itineraries, onboard experiences, destinations, ships, and latest promotions. It also offers a co-branded website with real-time pricing and availability, driving actionable leads directly to advisors.
In addition, Oceania Insider Connect supports advisors with their marketing outreach by using AI to suggest unique, engaging social posts and client emails and create dynamic QR codes linked back to an advisor’s website.
“We are so pleased that Oceania Cruises has embraced our new trade marketing solution, adapting the underlying technology to their advisors’ requirements,” said Approach Guides co-founder & chief marketing officer Jennifer Raezer.
“Advisors can now quickly send a personal, on-brand message to their clients in the moment when they are learning about Oceania Cruises’ incredible itineraries. It’s a game-changing proposition, especially for advisors selling specific sailings and groups, and it’s really exciting.”
Travel partners can get started using Oceania Insider Connect by co-branding their first content experience here or by going to inspires.to/oceania (no login required)
