When delivering the dream is delayed seven times over 3 years, I don’t know about you, dahrlings, but the fizz peters out of my champagne flute.
It’s against this very public delivery dysfunction and at a cost of $32 billion, that Boeing bosses personally handed over the keys to the 787 Dreamliner to All Nippon Airways yesterday.
There was much back patting over the sleek fuel efficient shaft, the 128 colour combination mood lighting, tinted windows and tight cabin pressure. My favourite is the gust suppression system which reduces motion sickness by almost 90%. Who tested that?
And although I am prone to belittling the male (!) fascination with these flying phalluses – this particular model is apparently going to make a difference in selling travel. More comfort, less jet lag, new city pairings. Your clients will soon be asking for it, so brush up on Dreamliner features & benefits speak. Please note, it doesn’t do the laundry.
Better late than never?
