Excuse me, dahrlings, but...

2 B Or Not 2 B

Are any of you still feeling all tingly from that far too short 2 hour long financial analyst call with my dahrling Jean-Marc offering up scintillating details of debt reduction and aircraft leases and EBTDA’s? The man is a poet. Then, at the very end, when he talked about a secret new ‘distribution’ plan, I nearly expired.

It’s no surprise, really. You can take the travel agent out of the agency, but you can’t take the retail spirit out of a man’s gonads. It’s a DNA thing.

He’s taking that spirit and thrusting it upon newly launching in Ontario, TMR Holidays -- a subsidiary of Transat to be run by Vicky Ioannou. TMR Holidays will eschew all consumer marketing and rely on you – dear, pumpkins. Only you.

It has not escaped my notice, mind you, that Transat happens to have its very own little army of travel agents – waiting for marching orders. That helps.

It’s a new era for B2B, dahrlings. Even Eric Altschul says so. And when a man endowed with such a large brain thinks travel agents are hot, I don’t argue. 


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