WestJet and the Canadian Football League announced a new partnership.
The carrier will become the CFL's official airline and vacation tour operator, flying teams nationwide during the post-season and to Canada's largest single-day sporting event—the Grey Cup.
WestJet said it will also serve as a Gold partner for the 2024 Grey Cup Festival.
“We’re thrilled to have WestJet by our side to not only deliver our teams to their destinations, but to shine an even brighter spotlight on the best time of the year in our sport – the Grey Cup Playoffs,” said Tyler Keenan, the CFL’s chief revenue officer.
“We’re so inspired by how WestJet has transformed the Canadian travel landscape, and we know they will be a terrific partner to bring our fans closer to the game.”
